Great Lessons Learned from Dream Stealers

Negative, Complacent and Pessimistic People

As entrepreneurs, we often face skepticism and criticism from those around us while pursuing our vision and building our businesses. I had many conversation with business owners who tell me stories of people who said it could never be done, that won’t work, that’s not the way it’s done, it’s stupid to think that way, you’re wasting your time and money, or I already tried that and it doesn’t work.

Ah! The naysayers of the world – they are everywhere.

In today’s world, I love it when someone says that will not work. I think to myself, why not? It gives me an opportunity to actuality see what has been done in the past and redirect my energies in developing or supporting a solution to what didn’t work in the “old way” of doing things.

After all, isn’t that innovation?

Benevolence to improve life from the way we know it, cultivates, lives, flourishes, and thrives within the hearts of entrepreneurs. We are open minded, always seeking a better understanding and reaching for new possibilities in all we see and do.

Recently, I spoke to a man that had an amazing way of improving on a daily activity that most every human engages in. He spent countless dedicated hours building his vision, analyzing and perfecting his idea so he could present it to the world. Limited by funds and influence, with prototype in hand, he reached out for Investors. One after another said he could never do that.

Modernization is an approach to all future possibilities with advancement in methodologies, techniques and technology. What worked yesterday doesn’t always work today. There are no rules, no one knows it all, nothing written in stone and as I always say “Who wrote the book on normal anyway?”

We live in a fast-paced, ever-changing world. There are more people, houses, transportation, medical issues and environmental issues and problems to deal with.

What if, we all approached life with a “what if” mindset? What if, you could improve, change, alter, inspire and be open to all possibilities? What “if” we could create more cost effective, simpler designs. What “if” we could take something that isn’t affordable and make it affordability available to all?

Many times throughout my life, I have been told, “You can’t do that!”

My response was really, “why?’. After carefully and actively listening to their reason, I interpret and pull out downfalls, criticism and negatives that I may have missed and move to improve on it.

And then I say “I can’t do that? -Watch me!”

When I hear “that can’t be done” it leads me to know that there are many people out there that believe the same way because of their analytical interpretations. Using this investigative questioning or analytical rational, uncovers patterns of consumer buying and understanding that helps me to engage this type of mindset in improving to best serve the consumer.

You have to believe. Beliefs come from passion, willingness to “scribble outside the lines” not compliancy. Is it hard, does it take time, effort, commitment, sacrifice and focus? You bet ya! It’s not for everyone.

There are all kinds of people in this world. Some will, some won’t, so what, move on.

I do have to give credit to the naysayers for one thing though…through their negativity and criticism, I have been able to examine roadblocks and improve on them before it blindsided me on the other end. So in a way, having a conversation with someone that does not have the mentality or passion to do what you do, shows you what it takes to have those types of personalities accept your innovation.

I’ve done a lot of things that people told me I can’t do and I know you have too!

Therefore, if you ever run into someone who tells you that you can’t do something, listen with an open mind, learn from the conversations, move on, and surround yourself with people who embrace potentials and help to drive your innovation to the next level.

Once you get going, always learn from negative, complacent and pessimistic people. They can be the key to your success or next great idea.

Believe, and Don’t Let ANYONE steal your Dreams!

Here is a recent  example of what can be done when you put your mind and actions into doing it!

Bed Bugs Mistaken Identity

Bed Bugs Mistaken Identity

Bugs People Often Mistake For Bed Bugs

Since bed bugs are new for so many that have never heard about them, and people are used to insects they have grown up with, it is often that people mistake other bugs for bed bugs.

Sadly, professionals have treated for bed bugs when it was carpet beetles. Yes, even professionals have misidentified other insects for bed bugs. OK, so we are not perfect but let us all work on perfecting our skills.

When a person observes a small bug crawling across their bed, because of bed bugs in the news, they automatically assume it is a bed bug. Well in many cases, it is, but in many cases, it isn’t.

I have been sent an array of insect pictures that people thought were bed bugs that included many of the insects below. The most important part of any professional treatment is identifying the bug for what it is and what it is not, because of life cycles, nature and treatments vary with each insect.

Some people are allergic to any bug bite like me. A flea, a fly, a mosquito, it doesn’t matter what it is, I get a reaction.

Now, it does make a difference in having “bites” and actually knowing the bug that bit you. Many people assume the bite they have is from a bed bug where in many cases it could be that evening bar-b-q or sitting out at dusk that yields a mosquito bite or two.

What Do Bed Bugs Look Like?

View this gallery below to see what bed bugs look like up close.

If you think you have bed bugs you can

learn Do-It-Yourself Bed Bug Elimination here.

This, “not knowing or assuming can lead to infestations”.

I’ve been asked to take some of the information in my Bed Bug Health Effects – the Physical and Mental Implications of Bed Bugs book and share.

I specifically wrote this book to assist dermatologists and general practitioners when addressing a person with rashes, allergic reactions, and mysterious itchy bites. Strange but true, many doctors make the diagnosis as food, medicine or material allergies when it is a case of bed bugs.

OK, if you’re a practitioner don’t beat yourself up because you don’t automatically know if it is a bed bug that is biting your patient. Everyone reacts differently and it is hard to tell unless you have the “bug in a bag” to show us.

Another reason I was compelled to write this book was I had been receiving calls from Health Departments across the nation dealing with people calling in with these mysterious rashes and bites.

I remind people that you can’t just look at the rash or bite and know for sure it was from bed bugs and the best thing to do is search for bug evidence and bring a specimen to the doctor’s office.

The sky is not falling and bed bugs are not taking over the world (yet) but we all need to know the signs and symptoms that accompany having bed bugs before we run to the doctor.

Most of the time, bed bugs bites will go away on their own in a few days just like a mosquito bite. However, there are people that can get a more serious reaction that requires medical attention. In six years, I have experienced several calls where a person had blisters and welts that were inflamed, infected, and required immediate medical intervention. Two callers had an anaphylactic reaction and needed to go to the hospital.

Some people who take regular antihistamines may not react to bites. And some may not react for weeks.

The bite from a bed bug can irritate symptoms of other underlining conditions as well. Only you know your body and if at any time, you feel the need or are suspect of a more serious problem from any bite, rash or reaction, do not delay in seeking immediate medical attention.

So let’s take a look at some of the culprits that are often accused of being bed bugs.

First, let’s look closely at the bed bug and examine its physiology from eggs, through instar development to adult.

00huevos-post-calor-1g  These are highly magnified bed bugs eggs. Notice each egg has a small “hatch lid” at the end of it. This is where the bed bug emerges. Notice their small red eyes through the transparency of the eggshell.




OLYMPUS DIGITAL CAMERA  Once hatched, the young nymph’s body is also translucent.




cimex-n1-feeding-front  As the nymph feeds, blood shows through its translucent body.




Life Cycle Close up  The bed bug will go through five nymph stages until they become a fully developed adult. Each a little larger in size and a little darker.

As they make the transition from one nymph stage to the next, a blood meal is always required.

They “outgrow” their previous skin and shed them, leaving these skins behind. (Exuvia shown in the middle of the LiveCycle)


male vs female

 Full-grown adult male and female bed bugs

Now you know what bed bugs look like through all stages of development. Let’s look at “other” bugs that resemble the bed bug. A professional may not, but untrained eyes assume they are.

Bat Bugs

Bat bugBat bugs are almost identical in appearance to bed bugs and are best identified by an expert entomologist with a microscope. The primary difference is the longer length of fringe hairs located just below their head.

Also, as their name suggests, they feed on the blood of bats, commonly found in attics. If bats are eliminated and bat bugs left behind, feeding on humans and pets can occur.


Carpet Beetles

carpetAlthough carpet beetles are small, round and brown, they have distinct wings, unlike the bed bug. Their larvae resemble furry little caterpillars.

Carpet beetles do not bite, but some people experience welts when exposed to their tiny hairs.



ticksTicks are parasites that live off the blood of mammals, birds, and sometimes reptiles and amphibians. Ticks are vectors of a number of diseases that affect both humans and animals.


Cockroach Nymphs

cockroach nymphCockroach nymphs hide in cracks and crevices preferring to stay close to food, warmth, and moisture. They are most active at night. They appear white immediately after hatching or molting, and quickly turn a reddish brown, (much like a bed bug).

However, the cockroach nymph is more in the shape of a cylinder, whereas a bed bug is shorter and oval, or small apple-seed in shape (not necessarily in size).

Exposure to these can lead to asthma and trigger asthma attacks.


book liceBooklice are commonly mistaken for bed bug nymphs. They are smaller, ranging from translucent white to gray or brown in color.

They can often be found under wallpaper and along the sides of windows and windowsills. Their primary food source is fungi, pollen, mold, and fragments of dead insects.


Spider Beetle

spider beetleSpider beetles are the shape and size of fleas, oval and dark brown. They may “appear” bloated and reddish brown as if they had just fed on human blood. (Just like a bed bug)

Au contraire! Spider beetles are not bloodsuckers.



earwigsEarwigs have a pair of forceps-like pincers that protrude from their abdomen. Male pincers are curved, while females are straight. The pincers are used to capture prey and defend themselves.


So I hope this helps clear up some “mistaken identities” for some of you.

Always keep the suspected bug (don’t flush it!), and have it verified by a professional.

Remember, finding bed bugs early can help you to get them eliminated BEFORE they become a breeding ground in your home or offices.

Having Bedbugdot in place will assist you in early detection!

We’re here to help!

I’d like to thank our Scientific Advisory Board for some of the pictures and to help in this teaching blog.

If you think you have bed bugs you can

learn Do-It-Yourself Bed Bug Elimination here.

GotchA’s “Got What it Takes” When it Comes to Bed Bugs!

market-st-bedbugs2With the rise and severities in bed bug cases and lack of education for our neighbors, colleagues, friends and family members, Michael Colongione, President of GotchA! Bed Bug Inspectors seized the moment to provide education, bed bug detection, elimination, and preparation services to the public.

Michael’s expertise came from working as a manager for one of the premier, pest control companies in the metropolitan area. He acknowledged bed bugs as a “specialty” bug that required a concentrated and focused approach and brought his knowledge and values to his own company.

Because everyone handles bed bug issues differently, he fully comprehends the levels of emotional stress, fear, and uneasiness people endure throughout a bed bug problem. Starting by unraveling Internet myths from facts, he carefully addresses each of his client’s personal anxiety and helps them make informed decisions from discovery through the sequence of complete elimination.

Moreover, Michael teaches the valuable message of risk assessment, to minimize the impact of re-introduction possibilities in the future. Michael states, “By building this trust and caring partnership, I’m able to give my clients reassurance that I’ve “Got their back” throughout the whole process”.

No matter where throughout the US the call may originate, when the Public Needs Answers GotchA has them! Designed to fit the needs of the consumer, Gotcha’s web site is full of good solid information with prevention tips, pre-treatment, videos and much more!

GotchA has Been Featured on Fox News, CNBC, MSNBC, AOL Business,, and and is a Founding Member of the International Bed Bug Resource Authority.

GotchA Bed Bug Inspectors serves, All of Long Island (Nassau & Suffolk County
Queens, Brooklyn, Bronx, Manhattan, Rockland County, Westchester County, and Staten Island.

Nassau & Suffolk: 516-941-5951

New York City/Boroughs: 646-265-1455

Toll Free: 855-GO-GOTCHA

Getting Rid of Bed Bugs with Just a Flip of a Switch!

ACES TRUCKSounds kind of crazy doesn’t it?

Missouri’s nickname, “Show-Me”, is often seen on license plates and billboards throughout the state.

The most widely known “legend” attributes the phrase to Missouri’s U.S. Congressman Willard Duncan Vandiver.

However, if you ask Kent Marsh, A.C.E., owner of ACES Pest Solutions, he says he started the phrase. Just ask him and he will say, “Let me Show you”.

Kent has been involved in the battle of bed bugs for many years. You will often find him called in to perform bed bug educational seminars for Health Departments, Real Estate Investment Groups and Associations, Mid Missouri Apartment Association, Nursing Homes, Hotels and their Staff, Universities, Dormitories, Students, Teachers and Maintenance Staff. In addition, in his spare time, he often fills in as an expert witness.

Because of his “Show me” focus, Kent has gained respect from other pest control companies – they can always lean on Kent for a common sense solution.

Challenges vs. Solutions

Kent explains, “The most challenging bed bug problems stem from the lack of understanding of this bug. Each job is unique in its own way and presents different challenges. It is not just the bugs – this is a people problem. People have different cultures, lifestyles, different opinions and attitudes. It all comes down to understanding the parameters of each job and the people involved. There is no “cookie cutter” way of dealing with bed bugs and we always have to think outside the box to create solutions”.

The hospitality industry had its own challenges where the next bed bug was on the foot or luggage of the next guest. By keeping accurate ledgers, and comparing commonalities and differences with each job, before long, he developed his Bed Safe Program™ to keep them safe from disgruntled guests and possible lawsuits.

Multi-unit properties presented the greatest challenge where bed bugs spread easily throughout the structures of the units and management was calling their pest control company weekly for service. Kent provides a strong solution using the IBBRA’s Layered Defense Strategy to address this problem.

Affordability was yet another challenge for many residential properties; many were not able to pay the cost of services and turned to self-treatment options. As sad as that was, he watched as their futile attempts eventually failed and the problems grew exponentially.

Then as more calls came in, he had the need to provide services for applications outside of buildings. He was being called in to service buses, trains, shipping containers, semi modes of transportation, moving vans and trucks, retail stores and many more.

Product Efficacy

Here is where Kent shines. He is not gullible and researches everything with more than a “kick the tire” attitude. He will never commit his dollars without asking a swarm of bold determined questions and is unwilling to believe anything without adequate evidence.

Being a “solution” company, Kent acknowledged the differences in venues and needed to find additional tools for each of these arenas. He knew that without proper education all of his hard work would be lost. He makes education part of the program!

His “bed bug toolbox” includes a multitude of educational materials, posters, tri-folds, books, and addendums, specifically written to address each particular venue. He has an array of heaters of all sizes and of course his trusty bed bug detection dogs.

Let me Show you!

His most recent addition to his toolbox is the Heat Injector system. Because of the systems ease of use, high efficiency and lower operating costs, with a simple flip of a switch, he can now offer a more immediate and affordable treatment and pass the savings on to his customers.

Because of his extensive “toolbox”, Kent takes pride in offering much more than a taillight warranty – his warranty lasts for a complete year!

“Not One More Night – Not One More Bite”™ Don’t live with bed bugs, you don’t have to anymore, Call 855-787-2220 OR allow Kent to show you

Helping Those Who Cannot Afford Professional Bed Bug Treatment

BookCoverImageThe book BED BUG TREATMENT METHODS AND OPTIONS FOR HOMEOWNERS – SAFE – DO IT YOURSELF was written and is intended to assist anyone undertaking the challenge of dealing with a bed bug situation and cannot afford a professional or prefer to self-treat in early stages of bed bugs. The treatment options and methods in this book were compiled in collaboration with members of the IBBRA who are leading bed bug pest management professionals.

The greatest concern with do-it-yourself bed bug control is by the mis-use of chemical pesticides used by the public, which is moderately effective at controlling these pests unless they know what they are doing.

This book teaches you WHAT TO DO, and most importantly WHAT NOT TO DO. Dealing with bed bugs is a momentous challenge for pest control and twice as hard for the uneducated public because of their flattened bodies and amazing ability to migrate into cracks and crevices where they cannot be found. If you do not know and understand the nature of this bug, please do NOT attempt self-treatment!

Sometimes months pass where a family is trying to figure out what it is that is biting them because they do not know the signs of bed bugs. On average, we receive from five to 10 calls daily at all hours of the day and night from people desperately searching and begging for a solution to something that is biting them.

The need for bed bug education and solutions is evident in every call received. Unfortunately, most of these calls are from people who are on limited incomes and just cannot possibly afford the services of a pest management professional.

The International Bed Bug Resource Authority (IBBRA) has established an industry first “Three Step Program” for anyone from consumer to business owner to follow to solve his or her bed bug issue. The three steps will allow them to “Educate” themselves about bed bugs, their behaviors and to learn about companies and or products that can assist them.

Secondly, they will be able to “Evaluate” their overall situation and not have to combat bed bugs blindly or without the proper tools.

Lastly, enable them to “Initiate” a plan of action steps to utilize the best possible resources to solve their problem and set a preventative protocol in place for future possibilities of infestation.

Obviously, learning how you are at risk of bed bugs before you bring them home or finding them in the earliest stage of introduction is the best scenario but unfortunately, this is not always the case. The homeowner has different challenges that depend on the severity of the infestation. The variables are how long the infestation has been going on and how it has spread to other parts of the home.

I encourage those contemplating do-it-yourself treatment methods to read this book in its entirety before making the decision to take on this job. In addition, I cannot stress the importance of knowing about re-introduction possibilities. You need to know all the risk factors so you can develop a pro-active alert with all members of your family and friends.

If you have been suffering with a “bug” problem that you have been attempting to self-treat and are finding no relief, please call on a professional for proper identification of the bug you are trying to treat.

Acknowledging early stages of bed bugs is best, but if you have been suffering for months or maybe years, again, please seek professional help!

We are here to help!